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Education

2000-2003
MA in Footwear and Accessory design from
Polimoda- Italy,
(International Institute of Fashion design and marketing)
How to design and develop a shoe collection
Footwear construction – Technical Design
Pattern-making – History of Art and Fashion
Fashion Marketing Communication and Organization
of Events.

1999-2001
BA in Design Technology- specialized in process designing from
Teko Centre Denmark.
International law – Sales management – Purchasing
Quality Control

1996-1998
Interior design/Space-management and Merchandising Room design
Decoration and Visual merchandising – Communication
Customer relation management
Creative management
Shop in shop techniques
Contemporary architecture

1995
Technical college for fashion design
Drawing techniques
History of fashion
Garment making techniques
From idea to final product
Fashion plate technique

1992-1995
High school, Gymnasium specialized within the fields
of mathematics.

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Experience

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2018 – 2020
Pejgruppen Scandinavia Trens Institute
Trend Consultant / Key account manager WGSN
www.pejgruppen.com

Since 2015
Mentor at Design School Kolding College

2013 – 2018
Head of design and product Line Manager at Bianco Footwear
www.bianco.com
Responsible for all Ladies, mens and accessory collections, line building and managing the design team. Design and development of new constructions and uppers. Attending international and national fairs, trend research and working closely with sourcing department. Responsible for all material and colour combinations.

2012 – 2013
Sales and project Manager at Frederiksborg Centret A/S
www.frederiksborgcentret.dk
Key account management, project management, coordination and strategic planning. Event and fair coordination. Canvassing and relationship management.

2011- 6 month of collaboration
Casual footwear designer in ladies division at Ecco Denmark
www.ecco.com
Kick-off meeting, trend research, new concept development,
DIP sole design, new last development in collaboration with the last maker, new style drawings.
Merchandise and conference meetings.

2007 – 2011
Owner and creative director for own shoe brand,“Rasoulinia”
www.rasoulinia.com
Responsible for creating and developing of elegant ladies footwear.
Trend research, mood-board, info tours,making orders and follow-ups, sales reports, competitor analysis, designing new constructions, meeting with tanneries, choosing colour and materials, correction of prototypes, relationship with suppliers and collaboration with our web-designer with idea for the new website and look books, presentation of the new collection, choosing final styles for the collection, events and fairs.

2006 – 2010
Head of design at Lloyd shoes in Germany,
www.lloyd-shoes.de
Responsible for creating all ladies footwear from concept -sample stage to final product: High street, casual, formal, elegant, sports and golf-shoes. Fairs, info tour, brainstorms, mood-boards, trend research, designing new styles.
Choose colour and material combinations, meeting with suppliers,
Fare East experience, correction of samples, approval of prototypes
Look books design- idea for photo shoot and pack shots, event planning,
presentation of collection, meeting with Sales and Marketing department .

2004-2006
Senior footwear designer at CaféNoir in Italy,
www.cafenoir.it
Creating and developing all ladies footwear collection. Sandals,
ballerina, pumps, booties, boots, sports, evening, Oxford and Derby Design of rubber, polyurethane and leather outsole Brainstorm, trend
research, mood-board, designing the collection, collaboration with the last and heel maker, colour and material combinations, participating in event and fairs.

2003-2004
Footwear designer for Iceberg- Line Ice,
www.iceberg.com
Developing ladies fashion shoes
Trend research, fairs and fashion shows Design of new constructions, choosing material and colours, presentation of the new collection, participation in fashion shows and events.

2002-2003
Internship and later hired as Footwear designer for Calzaturificio Dibrera Srl. Italy, www.dibrera.com
Design and producing elegant ladies footwear
Collaboration with one of the designers from Sergio Rossi, input and trend ideas, designing new styles.
Designing and choosing new last and heels, colour and material combinations, relationship with suppliers, presentation and catwalks, meeting with foreigner customers specially from Russia and Germany.
Design of handbags and belts.

1998-2000
Art director and Vs Merchandiser at LH- reklame,
advertising agency in Denmark
www.lh-reklame.dk
Logo design
Decoration idea for mall’s and shop in shops
Space-management
Strategic plans

1998
Freelance- designer for INVITA Denmark
Colour, material and furniture suggestions
Indoor deco
illumination
Space-management
Freehand drawings

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Skills

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Technical Knowledge (Mac & Pc )
Microsoft Office
Adobe Photoshop
Adobe Illustrator

Languages Spoken
Italian, fluent in written and spoken
Danish, fluent in written and spoken
English, fluent in written and spoken
Farsi, Native